Blog | Karen Woo Fashion Videographer

Getting personal at Christian Dior’s ABCDior pop-up store at Chadstone Fashion

February 24, 2020Karen Woo Leave a Comment

This season’s trend is about getting your things name embroidered, and Dior has finally brought this offering to Chadstone Fashion. Personalisation normally takes about 2-3 months and is sent to Paris, but lucky for us it now takes 2-3 days until 1 March 2020.

I was invited to an exclusive look at Christian Dior’s ABCDior pop-store and I was like a girl crushing on all the candy that was on display. There were a beautiful array of their best selling oblique Dior totes, saddle bags, airpod case, sneakers, jewellery and their newest addition – the oblique travel range. Everything you could wish for in the one place. But be quick because the obliques pieces are selling out fast. I was told that Australia were the first to receive 30 silver-grey totes before it launches world-wide in June, so if I was you, get to it!

All images by Karen Woo taken on the new Nikon Z50 camera, perfect for Bloggers and Vloggers.

Bring on the Australian Open 2020 thanks to KIA Australia

January 24, 2020Karen Woo Leave a Comment

Bring on the Australian Open 2020!

I was one of the lucky few who was invited to an exclusive grand unveiling of the KIA’s mighty new beast, Seltos Studios, Kia’s smallest and coolest SUV car. More than a decade ago, KIA cars had the reputation of being cheap. But now, that stigma has long gone. KIA have raised the bar and have created the ultimate small SUV that is tech-smart and style-conscious. More edgier, beefed up, and drives well. It was designed with “successful job graduates” in mind which starts from a price tag of $30-45K.

If you visit the Australian Open, I suggest you head over to the grand slam oval, and drop into the KIA marquee to take a look at the Seltos Studio. Make sure you get your tennis shoes on for the ultimate dance-off, evolution style to win daily prizes at Seltos Studios activation.

Images by Alan Woo.

Happy Lunar New Year 2020 at Chadstone Fashion Capital

January 19, 2020Karen Woo Leave a Comment

Growing up, Chinese new year is one event that I’ve always beckoned for. It was all about getting dressed in my finest clothes (with lots of red and gold) and doing rounds of family visits, yum cha’s and dumpling making sessions. I would put on my best behaviour and cantonese accent to say “Gong Hei Fat Choi” and “Sun Tai Geen Hong” to my grand parents, mum and dad, aunties and uncles or any nice aunty and uncle in the hope of receiving as many red packets as I can get. So I can finally get the toy, outfit or bag that I’ve been saving up for.

To celebrate the lunar year I’ve got fab news for you. This year I’ve partnered up with Chadstone – Fashion Capital to celebrate Lunar New Year, year of the Rat.

Spend $488 or more on your fabulous new look at participating retailers in one day, are invited to visit the #LunarNewYear activation during opening hours. You will have the chance to win a Chadstone gift card up to the value of $500.

Take a photo at the activation photo booth and you may even win a stay for two at Hotel Chadstone Melbourne. Ends 26th of Jan 2020. All details here.

*T&C’s apply and that there are participating retailers. #ChadstoneLunarNewYear #ChadstoneYearoftheRat #ChadstonePartner.

Photos by Alan Woo | wearing new CELINE available at Chadstone Fashion Capital.

Fashion Editorial: Old Skool Suburbia with Bally and Antoni Topic

December 16, 2019Karen Woo Leave a Comment

Inspired by the outskirts of Melbourne, we are taken back to the 80s with old school television and dvd sets, windows wrapped in gift wrapping paper and greenery. This fashion editorial features my favourite luxury designer brand, Bally and model Antoni Topic (represented by Kult Australia) as the star of this story.