VAMFF 2016 Street Style DAY 3

There isn’t really any right or wrong answer on how to dress for street style, just as long as you are feeling it, then you know you have a winner. It’s always about putting pieces together and seeing what works and what doesn’t, making minor tweaks, and trust me your room will be a complete mess by the end of it.

The reason I enjoy capturing street style photography is because I love getting style inspiration from the streets. I get excited when I see someone interpreting a trend their own creative way, and that’s what makes fashion so much more interesting. Before I forget can I please emphasise or even apologise that if you see me on the street and I don’t stop you to take your snap, it doesn’t mean that I don’t dig your outfit it’s because:

  1. I may be looking for something specific for my client (ie, WSGN)
  2. I’ve taken a whole heap of street looks that has started to look the same same earlier in the day so I’m looking for that look with that extra edge
  3. I may have already taken your picture and you didn’t see (but this only happens during fashion week. I will only snap if you give me your consent!)
  4. I completely missed you 🙁

All in all, be happy and stay true to your style. Style is the outer, it’s what inside really counts. Don’t dress to be snapped but because it’s gives us confidence – it really shows!

Thank you so much Melissa Singer from FairFax Media for the feature alongside with the incredible Melbourne Street Style photographer, Liz Sunshine of Street Smith!

Read our online feature here.

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Oaks Day Highlights 2015

Well it’s a wrap from me!

It’s been a incredible week of shooting at the races, and even guest speaking at an RMIT for my good friend, Tiffany Newman (@thiswithin) who is teaching the students on Social Media Marketing #boom!

Anyway I really hope you have been enjoying all the coverage I have been snapping up for What Would Karl Do. Once again, thank you so much for the fun, laughter, great conversations and of-course your stylish race wear. Your support and love means so much to me.

Until next time, see you again in a year! xxx

All images are copyrighted to Karen Woo Photography. Please email hello@karenwoo.com.au for permission, thank you.

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Alice McCall opens at Chadstone Fashion Capital

Today was the official launch of Alice McCall’s second store in Melbourne. So this morning I made my way to the Chadstone Shopping Centre to check out the new Alice McCall store and I was impressed. I knew I stepped into dangerous territory because I am in love with their latest collection, in particular their long red croquet dress with this amazing backless detail; the cute little playsuits in black, white, patterned and in different fabrication, and of-course their striking red and white jumpsuit that can’t be missed. Only the bold and daring would wear it and I can see it on the streets of Paris or New York during Fashion Week.

If you were to ask what’s my favourite out of the day, it would have to be the black and white croquet playsuit – an absolute winner for Derby Day coming up in 2 days!

Thank you Ali, and Electric Collective PR for having me xxx

 

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