Kendall + Kylie X Forever New collection launch preview

This was Forever New‘s first ever collaboration with any designer or celebrity, and to collaborate with one of the most influential Celebrities on the planet such as Kendall + Kylie, it’s a huge deal. You can either diss them or love the Jenner sisters, but you have to admit they are both incredibly successful business women, and I have massive respect for that.

Today, I had the privilege of being one of the few along with the other well known Melbourne bloggers to see and touch the limited edition, 19 piece capsule collection at Melbourne Central Forever New store. Raquel Ryan, a well known Melbourne Stylist talked us through the collection and I was pretty surprised by the quality, design and cut of the fabrication. Price ranges from $79.99 and up to $249.99 and the collection is limited to selected stores in Melbourne such as Melbourne Central, Highpoint, Westfield Doncaster and Chadstone Shopping Centre.

To be honest, I haven’t walked into a Forever New store in years because I am not into the whole floral and girly thing, but now I have to say, I’m converted. Every piece is wearable and layerable and that’s what I love about styling and dressing up for the day. I ended up purchasing a black body suit from the Kendall + Kylie collection and a pair of stripe navy culottes. See my instagram post here on how I styled it.

Anyway here are some of the highlight from today’s launch.

Huge thank you to Bastion Collective and Melbourne Central for inviting me to the exclusive preview of the collection.

 

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Karen Woo

Melbourne based fashion photographer and filmmaker making uber-cool stills and films for brands.

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